Leadville Outdoors is woman-owned and one of Leadville's premiere outdoor shops. This cozy store front on Main Street houses a ski tech, seasonal outdoor gear, and a little market that carries wine, beer and snacks!
With a drive to grow awareness to the market aspect of LO, holiday deals and partnering with a community organization to raise funds, Leadville Outdoors was in need of a holiday campaign. Their original instagram was hacked, so there was also need for a growth strategy, which we levered cross-promotion for.
We handled the content creation and scheduling for the 4 week holiday campaign contributing to the following:
- Increase in followers
- Quality content that led to awareness of market items & holiday deals
- Hashtags and product tagging increased brand awareness